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Motion template

Social Video Ad Template

A short-form social video template for hooks, captions, offer frames, proof overlays, and CTA cutdowns.

Search intent

The searcher needs visual retention, captions, hooks, callouts, and fast variants for short-form channels.

9:16 Reels9:16 TikTok1:1 feed16:9 YouTube

Duration

6-20 seconds

Best for

  • Paid social
  • Shorts and Reels
  • Creator clips
  • Launch teasers

Assets

  • Hook line
  • Offer or product promise
  • Proof point
  • CTA and platform

Script beats

The motion structure to start from

  1. 1Open with a sharp hook in the first second.
  2. 2Show the offer, problem, or transformation.
  3. 3Add one proof overlay or visual comparison.
  4. 4Repeat the main phrase as a caption-safe label.
  5. 5End with a clear CTA frame.

Copy-paste prompt

Create a short social video ad for [offer/product]. Format: [platform/aspect ratio]. Hook: [hook]. Show [problem/transformation], add proof overlay: [proof], keep captions readable, use fast but clean motion, and end with [CTA]. Create a version that works without sound.

Customize before publishing

  • Make three hook variants before changing the middle scenes.
  • Keep captions out of platform UI zones.
  • Judge the first frame as a standalone thumbnail.

Prompt tool

Open Overlay Motion Graphics Generator

Design lower thirds, callout cards, quote overlays, chapter markers, and animated proof labels for talking-head videos.

Build prompt

Use case

Social video graphics

Create vertical motion graphics for Reels, Shorts, TikTok, LinkedIn clips, captions, hooks, and social ad variants.

View workflow

Audiences

Teams that can start from this template

Related guides

Learn the workflow behind the template